Your Feet First Foot Health Clinic
Referred to Paperclip by Kate McBride
Your Feet First, a foot health clinic, was referred to Paperclip by Kate McBride who has been a member of the Paperclip team since 2020. A social media enthusiast in her spare time, Kate has recently started to post for Paperclip on Facebook and Instagram. She shared one of the posts on her personal Facebook page…and helped her friend’s business transform the way they work.
‘My friend Lyndsey saw the post and got in touch. Lyndsey runs the ‘Your Feet First’ foot health clinic in Kirkby-in-Ashfield between Mansfield and Nottingham.
She asked me lots of questions about Paperclip’s telephone reception services and has ended up becoming one of our clients.’
Your Feet First’s bread and butter is corns, calluses, ingrown and fungal nails
Lyndsey Parnell has run ‘Your Feet First’ with her partner, David, for almost three years:
‘The business used to be my Auntie’s. I first worked there over thirteen years ago as the receptionist!
We are a foot health clinic and provide routine foot care treatments. Our bread and butter is corns, calluses, ingrown and fungal nails, but we also offer specialist treatments such as toenail reconstruction
Foot Health Practitioners differ from Podiatrists in that we are diploma, rather than degree, trained, so we don’t currently offer complex treatments such as anaesthetic or surgical procedures. I’m hoping to embark on a two-year Master’s degree in Podiatry with the University of Plymouth in September during which I will be working with partner Podiatry clinics in Essex and Wales. I’m really excited by the opportunity and the potential to add more services to the clinic!’
I got anxious when the phone went unanswered
As for so many small service-based businesses, the lockdown has proved challenging for Your Feet First:
‘The last fifteen months have been very stop-start. When the first lockdown finished we reopened at 60% capacity due to the safety procedures we had to put in place. We are really looking forward to eventually being able to work normally again.’
Lyndsey started looking for telephone reception services due to the anxiety she felt whenever the phone went unanswered:
‘When Dave and I are undertaking treatments our focus is completely on our patients. I used to get so stressed hearing the phone ringing and not being able to answer it. At one point I estimate we had to let nine out of ten calls go through to voicemail. Only half the callers left a message and, often, when we called them back they had already booked a treatment elsewhere.
Since we started using Paperclip, the silence is golden. All calls are diverted to Paperclip if we are unable to answer within three rings. I have the reassurance that every call is being answered and we aren’t missing out on treating both new and existing patients. The Paperclip team is able to directly access our Cliniko practice management software and schedule appointments in conversation with the caller and our clients have given us really positive feedback.’
Lyndsey is an advocate for the Cliniko system
‘We switched to Cliniko at the start of the year. It’s made for what we do and has saved us so much time over the traditional system we previously used. It’s also reassuring to know that many other footcare specialists use Cliniko so we can call on their advice and guidance if needed.’
Lyndsey and Dave have major plans for Your Feet First later this year. The plans are currently being finalised…so keep your eyes on their website for further news.
To book an appointment at the ‘Your Feet First’ foot health clinic, simply call 01623 723 328.
Paperclip runs a referral rewards programme.
Paperclip runs a referral rewards programme, ‘Make Someone Happy’, which can be accessed via Paperclip’s home page or directly at www.paperclip.co.uk/referral/. It is open to everyone.
For referring her friend, Lyndsey, Kate received £100 in Amazon vouchers:
‘My partner, Bryn, has been dealing with the after-effects of COVID, and I obviously had to isolate when he was first diagnosed. Receiving the vouchers has been a real boost. We have been slowly renovating the garden, so we used them to purchase solar lights and fence paint. If and when I secure a second referral I’m planning to treat myself to something a little bit more indulgent!’
How to receive £100 in vouchers of your choice
To refer a possible client to Paperclip – and earn £100 – go to www.paperclip.co.uk/referral or call the team on 01246 418 181.
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Hi, I’m Anne Batty, Managing Director of Paperclip. I am passionate about customer service. I believe enduring relationships are built on being open, transparent and trustworthy.
I love questions. So, if you have a question relating to telephone answering – pricing, technical, scope and more – I would love to hear from you at anne@paperclip.co.uk or 01246 418181.
Paperclip’s clients enjoy working with us. I know you will too.